Any company that is doing well and taking business away from their competition usually ends up with a bull’s-eye on their reputation. For years, North Georgia Replacement Windows has been told by customers and prospects that certain companies in the market place spend more time talking about why they shouldn’t use North Georgia Replacement Windows rather than why the prospect should use the company they called out in the first place. It’s frustrating to our expert window, door and insulation consultants, but it usually works out in our favor.
One thing I learned from an outstanding sales trainer early in my career was, “If you talk bad about your competition, you are actually inviting the prospect to call the competition out for a quote to find out for themselves.” After all, why should a prospective buyer believe a competitor who may say anything or engage in gimmicks to get them to buy that day? Many companies will try to mislead customers by taking warranty information out of context and fabricating stories. Some have even gone as far as posting fake negative reviews, although reputable review sites such as Kudzu and Angie’s List will usually investigate and remove them.
The purpose of this blog is not to call out any competitors by name or discourage people to do their own due diligence. Just as we do in our presentation, we try to educate and inform prospective customers about our products, services, and the way we do business. Our reputation speaks for itself. In fact, out of the last 500 customers that North Georgia Replacement Windows has completed a project for, over 99% would recommend our company. This is based on a third party survey conducted by Guild Quality.
So the next time you are looking for a home improvement project such as windows, doors, or insulation and you are getting a quote from a company whose focus is talking negative about another company’s warranty, product, or workmanship – you should probably find out why for yourself.
Call or visit North Georgia Replacement Windows today for a quick, friendly, no-hassle proposal on windows, doors or insulation for your home or business. www.ngwindows.com or (770)888-1604.